Volotea has announced the return of Ricard Lozano as the new Sales Director, thus beginning his second stint at the company. The executive was already part of the airline's foundational project in 2012, when he took on responsibility for the Revenue Management area and served as Commercial Director between 2014 and 2018.
According to a statement from the company, this new appointment aims to strengthen the commercial team's structure at a time of expansion for the airline, with the goal of increasing the company's visibility in B2B channels.
Among his main responsibilities are reinforcing Volotea's commitment to the various distribution channels, forging new stable alliances with its partners, and ensuring that the commercial strategy is coordinated coherently with the Network Planning and Revenue Management departments.
"With my incorporation, I hope to reinforce the commercial area as much as possible, enhancing the evolution developed so far and generating new growth opportunities," Lozano emphasized, noting at the same time that this new stage at Volotea is "especially exciting" for him.
In the words of the airline's CEO, David González, Ricard brings "deep" knowledge of the business, a "solid" commercial vision, and a collaborative leadership style that will help them generate "even more value" for partners and customers.
A graduate in Economics from the Universitat Pompeu Fabra in Barcelona, Lozano boasts an extensive career in the commercial field and solid experience in commercial aviation, both in commercial and strategic roles, having also developed his career at other airlines, as highlighted by Volotea.