Digital Power: the 10 young politicians setting trends on Social Media

Alberto Tarradas (PP), Hugo Manchón (PP) and Pepa Millán (Vox) head the ranking compiled by Poder Digital on the influence of young leaders on social networks

3 minutes

ILUSTRACIONES TEMAS (93)

ILUSTRACIONES TEMAS (93)

Add DEMÓCRATA to Google

Ask FREN

Published

Last updated

3 minutes

Most read

Alberto Tarradas (PP), Hugo Manchón (PP) and Pepa Millán (Vox) are the politicians and social leaders under 35 years old with the greatest projection on social media. This is confirmed by the Poder Digital ranking, the application developed by Vinces, which compiles and organizes public information about the digital activity of political representatives and displays it through transparent and objective rankings. 

This weekend, the XVI Congress of Nuevas Generaciones is being held, where Ignacio Dancausa will be proclaimed the new president replacing Beatriz Fanjul. Furthermore, last May the Spanish Socialist Youth (JSE) renewed its leadership, and Víctor Camino handed over the baton to Aranzazu Figueroa.

With this context of renewal in the main youth organizations, DEMÓCRATA analyzed which voices have the most impact on the digital stage.

digital power

The application, which you can consult on Demócrata, measures the real capacity, the digital power, of a political actor to connect with voters and lead the public conversation on X, Instagram, and LinkedIn, expressed on a scale of 0 to 100. 

The index is obtained by applying the RIO (Regularity, Interactions, and Originality) formula, which weighs key aspects of their digital presence: the size and quality of their audience, the impact of their messages, and recent activity, reviewing up to 30 publications from the last 60 days.

Top 10:

  1. Alberto Tarradas (PP), deputy in the Parliament of Catalonia
  2. Hugo Manchón (PP), deputy in the Parliament of Catalonia
  3. Pepa Millán (Vox), deputy in Congress
  4. Tesh Sidi (Más Madrid - Sumar), deputy in Congress
  5. Carme Arcarazo, president of the Tenants Union
  6. Javier Ramírez (Vox), deputy in the Parliament of Catalonia
  7. Jorge Pueyo (Chunda Aragonesista), deputy in the Cortes of Aragon
  8. Viviane Ogou (Sumar), deputy in Congress
  9. Javier Guardiola (PSOE), deputy in the Assembly of Madrid
  10. Pepe Mercadal (PSOE), deputy in Congress

The battle is in Catalonia

This week, the podium is composed of leaders from PP and Vox. Alberto Tarradas, deputy in the Parliament of Catalonia, is accompanied by Hugo Manchón, a colleague, and the Vox spokesperson in Congress, Pepa Millán. These results place the right-wing bloc above the progressive one in terms of the impact of their youngest politicians.

Another very interesting reading is the territorial one. In this top 10, there are up to three deputies who are members of the Catalan regional parliament. Along with the two representatives already mentioned who achieve the highest Digital Power indicators, Javier Ramírez, from the Vox group, should also be mentioned.

Congress enters the game

On the other hand, fourth place goes to Tesh Sidi, the Más Madrid deputy who is integrated into the Plurinational Sumar Group and is a regular at the top of the rankings. Sumar also manages to get another deputy into eighth place: Viviane Ogou, which makes it one of the parties with the most projection among the youngest. Pepe Mercadal also holds a seat in Congress. The socialist closes this week's ranking, but it confirms once again that the Carrera de San Jerónimo grants a projection within reach of very few institutions. Millán, Sidi, Ogou, and Mercadal consolidate themselves as the young deputies with the most reach in their repercussions, and therefore, with the most influence in the debate on social networks.

Housing takes precedence

Digital Power not only monitors public representatives, but also includes social, union, and business leaders in its tracking. This week, the president of the Tenants' Union, Carme Arcarazo, takes fifth place. Arcarazo is the only civilian representative to make it into the top 10 of the ranking. Her position highlights, on the one hand, the importance of the housing problem and, on the other hand, confirms that Catalonia is a key territory in national politics in all matters.

Own voices

The candidate for the presidency for Chunta Aragonesista, Jorge Pueyo, who left Congress to fight in his territory, occupies seventh place. And in eighth place is Javier Guardiola, a socialist leader from Madrid with a seat in the Assembly of Madrid. In 2021, Guardiola ran for the presidency of the Socialist Youth of Spain, but was defeated by Camino, who just a month ago left the position after four years at the head of the organization.

More key points, information and questions with FREN

AI-GENERATED CONTENT

What are the next steps for the official proclamation of Ignacio Dancausa as president of Nuevas Generaciones after the XVI Congress?

Ignacio Dancausa will be officially proclaimed national president of Nuevas Generaciones of the PP at the closing session of the XVI Congress, which is held today, July 11, in Valladolid. The election is channeled through the congress delegates, who vote on the single list agreed upon by Dancausa, Antonio Landáburu, and Candela Anglés, according to the internal regulations of NNGG. After the counting, the Congress Board proceeds with the formal proclamation and the handover from Beatriz Fanjul is staged in a political event that will be closed by Alberto Núñez Feijóo. From there, a phase opens for the effective constitution of the new youth leadership and the political deployment of the new leadership.

Context: a congress already leaning towards Dancausa

Nuevas Generaciones called its XVI Extraordinary Congress for July 11 with the aim of appointing the successor to Beatriz Fanjul, as detailed by Demócrata in this information. The National Board of the PP confirmed the meeting in Valladolid on July 11, in agreement with the NNGG leadership, according to the official PP note collected in this statement.

In the internal phase, Demócrata explained that to be a candidate, at least 250 endorsements from members were required, of which 140 had to come from seven different autonomous communities, and that the organizing committee had until June 4 to officially proclaim the candidacies, giving way to an internal campaign and the election of delegates (congress rules and calendar).

What was already decided before the XVI Congress

On June 4, the contest between Ignacio Dancausa, Antonio Landáburu, and Candela Anglés ended with a unity agreement. Demócrata points out that Dancausa will “become the new president of Nuevas Generaciones” after a pact that grants him the presidency and reserves the vice presidency for Landáburu (agreement report and its expansion in this piece). Another Demócrata report highlights that on July 11 “it is expected that Ignacio Dancausa will be proclaimed president of Nuevas Generaciones in Valladolid,” already with a single list also including Candela Anglés (synthesis report).

National media have also described the single list pact led by Dancausa and the role of Landáburu and Anglés in the new leadership: it can be seen in Libertad Digital, El Confidencial, El País, OKDiario, El HuffPost, El Periódico de España, as well as references in ESdiario and El Mundo. The context of Dancausa's previous trajectory in Madrid is also collected in a local note from NNGG of Torrejón ([link]).

Immediate next steps within the XVI Congress

With the congress already underway in Valladolid, the formal steps leading to the official proclamation are:

  • Debate and voting on motions: according to Demócrata, the congress includes two motions, one Political and one on Statutes (previous report and Feijóo's agenda). Their approval sets the political and organizational framework for the new stage.
  • Voting on Dancausa's list: the NNGG Statutes establish that the president is elected at the congress “through delegates elected in open lists” (statutory details). In practice, the delegates vote on a single list that integrates the presidency and governing bodies.
  • Official proclamation: once the counting is done, the Congress Organizing Committee or Board proclaims the new president. Various Demócrata pieces take for granted that “Ignacio Dancausa will be proclaimed new president” at this event (pre-congress report).
  • Closing with Feijóo: Alberto Núñez Feijóo closes the conclave on Saturday, staging the PP leadership's support for the new youth leadership, while Miguel Tellado intervenes on the opening day ([link]).

After the proclamation: launching the new leadership

After the formal proclamation, the next steps are already of a political and internal organizational nature:

  • Constitution of the new Executive Committee and National Board of NNGG, with Dancausa as president and Landáburu as vice president, fitting in the role of Anglés and the rest of the members, as anticipated by Demócrata's unity pact reports ([link] and [link]).
  • Political handover of functions from Beatriz Fanjul's team, who leaves the presidency after having held it since 2021.
  • Public endorsement by PP leaders, already visible in events and messages such as the support of Isabel Díaz Ayuso, collected by Demócrata in the front-page news about Dancausa's “commitment without anger”, and in the campaign closing where Tellado spoke of the start of “an era” in NNGG (PP note).

Beyond these statutory and political staging steps, no further detailed information is available in the consulted sources about internal registry procedures or schedules for the first meetings of the new leadership.

What specific composition will the new Executive Committee of Nuevas Generaciones have under Ignacio Dancausa's presidency? What changes do the Political and Statutes motions approved at the XVI Congress of Nuevas Generaciones introduce? How might Ignacio Dancausa's leadership influence the relationship between Nuevas Generaciones and the national leadership of the PP under Feijóo and Ayuso?

What are the powers and attributions of the president of Nuevas Generaciones of the Popular Party according to the party's statutes?

According to the current Statutes of Nuevas Generaciones of the Popular Party (for example, those approved at the XV Congress, accessible in the statutes motion available in this PDF and also reproduced in another statutory document), the National President is the highest political and organizational authority of the youth organization, holds its legal representation, and concentrates the main powers of direction, appointment, and internal coordination. These competencies are systematically collected in the article dedicated to the Presidency within the organizational Title of the statutes.

Position of the National President in the NNGG structure

The statutes place the National President at the top of the organization, as the “highest representative” of Nuevas Generaciones before the Popular Party and third parties. According to the statutory text of the XV Congress (XV Congress statutes, also reflected in documentation disseminated by territorial structures such as these NNGG statutes or the organization's historical website nngg.org), this position implies:

  • Political and legal representation of NNGG throughout the national territory.
  • Presidency of governing bodies: presides over both the National Board and the National Executive Committee of NNGG.
  • Stable interlocution with the leadership bodies of the Popular Party, integrating NNGG into the general structure of the PP (regarding the PP's organizational framework, see the general statutes in this document).

Direction and internal governance competencies

The Statutes attribute to the National President broad power of direction over the internal life of the youth organization. Among the functions detailed in the corresponding article are:

  • Promote and coordinate the political action of Nuevas Generaciones throughout the territory, setting priorities and general lines of youth action in line with the Popular Party's project (for the recent political context of NNGG and its congress, see Demócrata's coverage in this piece on the XVI Congress and this report on the presidential change).
  • Call and preside over the meetings of the National Board and the National Executive Committee, setting the agenda and executing the adopted agreements.
  • Ensure compliance with the Statutes and regulations of NNGG and the Popular Party itself in the youth scope.

Appointment and organization competencies

A key block of attributions relates to organizational appointments, which the Statutes concentrate in the presidential figure, always with the ratification of the National Executive Committee:

  • Propose the appointment of the Secretary General of Nuevas Generaciones to the National Executive Committee, who is the organization's “number two.”
  • Propose general coordinators and heads of work teams, as well as area coordinators or delegates, submitting these proposals to the National Executive Committee.
  • Propose the President of the Committee of Rights and Guarantees of NNGG, the body responsible for internal disciplinary control and respect for the rules.
  • Submit the proposal for area distribution: submits for approval by the Executive Committee the structure of areas and the distribution of competencies among them, as well as any modification, suppression, or merging.

Substitution power and emergency situations

The Statutes contemplate an extraordinary action mechanism that grants the National President a limited emergency power. In “cases of urgent necessity,” the President may temporarily assume competencies of collegiate bodies (National Board or Executive Committee) to respond immediately to a specific situation. These exceptional decisions must later be presented to the corresponding body for ratification, introducing an internal check.

Likewise, the statutory regime regulates what happens if there is a vacancy in the National Presidency (due to resignation, death, or incapacity). In that case, it is foreseen that the National Board, at the proposal of the National Executive Committee, may appoint a new President when it is not possible or reasonable to convene an Extraordinary Congress immediately. This mechanism seeks to guarantee the continuity of youth leadership within the PP.

Integration in the PP and documentary references

Nuevas Generaciones is defined, according to its own regulations and according to syntheses such as this encyclopedic entry, as the youth organization linked to the Popular Party, with the purpose of political participation and training of young people within the constitutional framework. Its internal statutes —such as those of the XV Congress available in this motion and also disseminated by territorial organizations in documents like this statutory text or the documentation linked in this regional motion and this Galician report)— set in detail the range of competencies that, in practice, make the National President of NNGG a central figure in team selection, youth strategy definition, and the organization's projection within the Popular Party.

This internal framework is, in turn, inscribed in the general statutory framework of the PP (see PP statutes, or its territorial developments in the Murcia regional text or this provincial regulation). Altogether, this configures a system in which the President of Nuevas Generaciones is, statutorily, the main vector of power and responsibility in the youth organization.

Finally, it may be useful to contrast this model of partisan youth organization with other internal frameworks, such as the regulation of comparable autonomous structures, for example in Catalonia (PPC regulation in Catalonia), which illustrate how the functions of their highest territorial leaders are also articulated in statutory terms.

Could you break down article by article the part of the NNGG Statutes that regulates the National Presidency? What differences are there between the attributions of the president of Nuevas Generaciones and those of the Secretary General of NNGG according to the statutes? How is the national president of Nuevas Generaciones elected and removed in the congresses, step by step and with the requirements of endorsements and delegates?

What results did the PSOE obtain in the last elections to the Assembly of Madrid?

In the last elections to the Assembly of Madrid, held on May 28, 2023, the PSOE obtained 27 seats out of the 135 in the Chamber, with around 18.2% of the votes. In votes, official sources place the PSOE around 610,000–620,000 ballots, with slight variations depending on provisional or final counts. Despite improving its representation compared to 2021, the party was far from contesting the government to a PP with an absolute majority. Additionally, it ended as the third force in votes, very close to Más Madrid, which also obtained 27 seats.

Specific results of the PSOE in 2023

According to the official count of the regional elections on May 28 in the Community of Madrid, the PSOE achieved:

  • Seats: 27 out of 135.
  • Vote percentage: around 18.19% of valid votes.
  • Votes: slightly more than 600,000 ballots (with figures in the range 609,718–619,215, according to published breakdowns).

These data are collected on the regional results platforms of the Community of Madrid itself, such as the 2023 institutional website [link] and its specific portal for May 28 results [link], as well as in the national summary by RTVE on the 2023 regional elections RTVE results. They also appear in the breakdown of electoral processes of the Assembly of Madrid itself Assembly file.

The reference encyclopedia on these elections, which systematizes these same official figures, can be consulted at 2023 article. To compare with previous cycles, the Community of Madrid historical data from Electoral History, the 2021 institutional results website [link], or the general regional election summary from media such as El País are useful.

PSOE's position in the Madrid political landscape

The PSOE was one of the opposition forces against Isabel Díaz Ayuso's PP, which renewed and expanded its absolute majority. Official figures indicate that the PP exceeded 47% of the votes and 70 seats, while the left-wing space was very fragmented. In this framework, the PSOE's 27 seats placed it practically tied with Más Madrid, which also obtained 27 deputies, but with a slightly higher percentage (around 18.3%) according to polling and political summaries later published by media such as the newspaper Demócrata in their analyses of Madrid polls, for example in this Sigma Dos poll, in another autumn 2025 analysis [Sigma Dos poll] or in later works such as [March 2026 poll] and [Dos de Mayo poll].

Several of these polling analyses expressly recall that in the 2023 regional elections the PSOE remained at 27 deputies and just over 18% of the vote, and use that snapshot as a reference to assess the subsequent evolution of the Madrid party. The newspaper Demócrata itself details that figure when talking about the stability of the socialists around 27 seats and 18.21% of the vote, reinforcing the idea that 2023 was a floor from which the party hopes to grow towards 2027.

Comparison with previous elections

Although the available research mainly points to 2023, the compiled sources on previous processes (such as the overall Community of Madrid historical data at Electoral History Madrid or the 2019 reference in 2019 elections) allow contextualizing that the 27 seats represented a slight improvement compared to the 24 in 2021, but a much more modest result compared to stages when the PSOE reached to contest the first position in the region.

In parallel, the Assembly's composition after May 28, 2023 served to appoint the Madrid regional senators in the Upper Chamber, as recalled by an institutional Senate note on the Community of Madrid Senate note, also available through other technical replicas of the same content (version 2, version 3, version 4).

Other references used

Besides the main sources already cited, the Madrid political context and the PSOE's role are addressed in various materials: analyses of the balance of power in Congress and Senate by Demócrata (parliamentary groups, General Commission CCAA), notes from the PSOE itself on its strategy in Madrid (Pedro Sánchez rally in Madrid, PSOE-M managing commission), and demographic context works from INE on the 2023 census INE note, among others.

Other journalistic and analytical pieces cited in the research, although they do not provide additional specific figures on the PSOE's numerical result in the 2023 Madrid regional elections, help understand the political and media climate around the Community of Madrid (for example, about the competition among left-wing forces or the perception of leadership of Ayuso and socialist spokespeople) and come from media such as ABC (Dos de Mayo analysis, leaders' assessment, survey on Óscar López) or Nueva Economía Fórum (PP of Madrid statements, Más Madrid and the Madrid left, Bergerot's assessment).

Finally, although they do not directly refer to the Madrid electoral data, other links of general context on regional processes and the Spanish political system have been identified, such as studies from Fundación Alternativas (democracy report, meeting on Chile, visit to the Chilean CEP, constitutional reform, Next Generation funds, culture report), as well as links from other sectoral and municipal areas that were part of the same search but do not alter the key data of interest: the 27 seats and around 18.2% of the vote of the PSOE in the last elections to the Assembly of Madrid.

Other URLs identified during the research, linked to regional electoral results or comparative analyses, include: [28M Madrid data], [Assembly 2023 results], [2023 CAM results], [28M Assembly], Madrid historical summary.

How were the remaining seats of the Assembly of Madrid in 2023 distributed among PP, Más Madrid, and Vox? How has the strength of the PSOE in Madrid polls changed from the 2023 elections until now? What role has the socialist group been playing in the Assembly of Madrid since those 2023 results?

Play

Test your knowledge with FREN!

How much do you know about this topic? Answer the following 3 questions.

Who holds the first position in the Digital Power ranking among those under 35?

Question 1 of 3

Who is the only social leader featured in the top 10 of the Digital Power ranking?

Question 2 of 3

What aspects does the RIO formula used in the Digital Power index weigh?

Question 3 of 3

Hola, soy Fren. ¿Cómo te ayudo?