World leaders maintain a geopolitical struggle that goes beyond meetings in offices, multilateralism, or large conferences in international forums.
Today, the pieces on the board move to the rhythm of Digital Power. The Indian Prime Minister, Narendra Modi, his Italian counterpart, Georgia Meloni, or the US President, Donald Trump, currently lead the ranking of the most influential political actors on social media worldwide.
This is according to the Digital Power ranking, an application created by Vinces that monitors and classifies the digital activity of public officials based on accessible information and objective criteria.
The tool, available for consultation on Demócrata, evaluates the Digital Power of political actors, that is, their real ability to connect with citizens and influence public conversation through social networks like X, Instagram, and LinkedIn. The score is expressed on a scale of 0 to 100 and is calculated using the RIO index (Regularity, Interactions, and Originality), a methodology that analyzes factors such as audience size and quality, publication impact, and recent activity. To do this, the platform examines up to 30 publications made in the last 60 days.
Top 10:
- Narendra Modi (Prime Minister of India)
- Donald Trump (President of the United States)
- Giorgia Meloni (President of the Council of Ministers of Italy)
- Luiz Inácio Lula da Silva (President of Brazil)
- Claudia Sheinbaum (President of Mexico)
- Benjamín Netanyahu (Prime Minister of Israel)
- Prabowo Subianto (President of Indonesia)
- Pedro Sánchez (President of the Government of Spain)
- Emmanuel Macron (President of the French Republic)
- Recep Tayyip Erdoğan (President of Turkey)
India continues to lead
That Narendra Modi continues to hold the top position in this ranking is not surprising. India has become one of the leading technological powers, with over 1.4 billion inhabitants and hundreds of millions of active social media users.
And its activity in recent weeks has been significant. The interim president of Venezuela, Delcy Rodríguez, met with the Indian leader last Thursday. While the Bolivarian Republic seeks international allies amid a political transition, the Indian government sees an "opportunity" in Caracas's oil reserves.
In the list of Modi's meetings in recent days has also been the US Secretary of State, Marco Rubio. During the meeting, Rubio conveyed to Modi an official invitation from President Donald Trump to visit the White House, as part of efforts to strengthen the strategic partnership between the two countries.
Social Media Weighs More Than the Oval Office
Trump continues, as always, hogging all the spotlight on the global stage. The war between the United States and Iran, which seems to have become entrenched for both sides, keeps the US leader active on social media practically every day.
The tycoon updates the conflict's developments daily, with his statements in the digital sphere being the main source for those seeking the latest news on the Middle East conflict.
In fact, Trump's statements from the Oval Office late in the afternoon (Spanish peninsular time) are usually a reflection of what he has already shared online.
Meloni, the Pope, and Trump: Their Open Fronts
The third position in this ranking is occupied by the Italian Prime Minister, Giorgia Meloni, who in recent weeks has intensified her media presence due to her combative stance against Donald Trump regarding Pope Leo XIV.
Meloni publicly defended the Pontiff after criticism from the US President, who even called him "weak" for his position on the Iran war.
The military escalation in the Middle East has also marked a turning point for the Italian leader. Last April, Meloni announced the renewal of her country's Defense Cooperation Agreement with Israel, an issue that also caused friction with Trump.
The Israeli Prime Minister, Benjamin Netanyahu, embroiled in his conflict in Gaza and southern Lebanon, occupies sixth position on this list. And after him is Prabowo Subianto, president of Indonesia.
Digital Power in Europe
Meloni is not the only European leader to hold positions in this ranking. The President of the Spanish Government, Pedro Sánchez, also does, ranking as the seventh political actor on the international Digital Power list.
The head of the Spanish Executive boasts about his intense social media activity, with posts that range from his more personal side to the most institutional work of his office.
@sanchezcastejon Our priority: To continue defending the rights of all people who give their best to build this great country. #GobiernodeEspaña #Igualdad #Derechos
♬ sonido original - Pedro Sánchez
His international activity in recent weeks has been intense. In mid-April, Sánchez visited Beijing as part of an important summit between Spain and China. This past Thursday, the Spanish Prime Minister participated in the summit between the European Union and the Western Balkans held in Montenegro.
But the judicial investigations affecting his circle have overshadowed the impact of that international agenda, and social media has echoed the difficult situation facing Spanish socialists amid the avalanche of court cases.
For his part, the French President, Emmanuel Macron, ranks ninth in this ranking, behind Sánchez. The French leader was at the center of international news this Friday after announcing that on Sunday he will meet in London with the British Prime Minister, Keir Starmer, the German Chancellor, Friedrich Merz, and the Ukrainian President, Volodymyr Zelensky, to coordinate new measures of support for Kyiv and increase pressure on Russia.
Space for Latin America
Within the ranking, there is also space for Latin America. The names emerging from the list are the President of Mexico, Claudia Sheinbaum (5th), and the President of Brazil, Lula da Silva (4th).
Sheinbaum has gained international visibility in recent weeks precisely because of the relations between Mexico and Spain. The Mexican leader has been central to the debate on the conquest of America, sparked by the spat with the Madrid regional president, Isabel Díaz Ayuso, and the statements by King Felipe VI, in which he acknowledged that "abuses" occurred during colonization.
For his part, Lula da Silva maintains a strong digital presence thanks to his role as one of the main political reference points in Latin America.
In recent weeks, the Brazilian president has once again made international headlines due to increased tariff tension with the United States or his health status. Lula, 80 years old, is undergoing preventive radiotherapy treatment after the removal of a basal cell carcinoma from his head.
Closing this list is the president of Turkey, Recep Tayyip Erdogan, the tenth in a ranking that reflects that new reality described by Poder Digital: the political conversation is waged both in institutions and on screens.
You can download Poder Digital for Android here. Also available for Apple