The American coffee chain Starbucks has eliminated 104 jobs as part of its restructuring plan announced last May and has indicated that it will cut another 120 additional jobs before the end of November.
The group presented this program in May with the goal of strengthening its growth. The workforce adjustments affect both workers in the United States and in other countries, according to Bloomberg, and impact, among others, the team responsible for overseeing the design and construction of its establishments.
In addition, Starbucks has notified Washington regulators that it will proceed with the dismissal of 120 employees who refused to relocate from Seattle to the new headquarters in Nashville, designed to accommodate 2,000 people.
This decision is made at a time of recovery in the company's sales, which has already recorded four consecutive quarters of increases in comparable stores, after several years of declines caused by slow service and a decrease in the perceived quality of its products.
The reorganization is part of the plan driven by CEO Brian Niccol, which aims to achieve savings of $2 billion (about €1.85 billion) over a two-year period. The strategy includes simplifying the corporate structure — with the elimination of more than 2,300 office jobs since last year — closing underperforming locations, and selling part of its business in China to a local partner, according to the aforementioned agency.