The Chief of Staff of the Army (JEME), Army General Amador Enseñat y Berea, has presented the military career as an "ideal" professional alternative for those who wish their occupation to have a "purpose" and not be limited to being just another job.
During the closing ceremony of one of the summer courses at the Complutense University of Madrid (UCM) in San Lorenzo de El Escorial, the general emphasized that this aspiration to give meaning to work constitutes the "very essence of the military profession," which is also supported by deep-rooted values such as camaraderie, loyalty, and cooperation among colleagues.
Enseñat also highlighted that the Armed Forces need prepared men and women to operate in an "increasingly demanding and advanced" technological environment. In his opinion, young talent is key because these soldiers will assume real responsibilities from a very young age, something he considers "valuable for personal and professional growth."
"A VALUABLE GENERATION"
In this context, the JEME pointed out that communication channels have changed profoundly and explained that the Army is strengthening its presence on social media to "speak the language of the valuable generation" that consumes information differently from previous generations.
Likewise, he defended the advisability of "studying and valuing new opportunities" in order to "get closer" to a society that "must be understood and adapted to," as he indicated in his speech.
The general identified the lack of knowledge that a significant portion of young people have about the mission and tasks of the Armed Forces as one of the main challenges. He recalled that "peace is not maintained on its own and freedom needs to be protected," which, in his opinion, supports the importance of having prepared institutions and citizens committed to defense and security.
To conclude, Enseñat insisted that communication should not be limited to sending messages, but should be aimed at "bringing realities closer, breaking down barriers of ignorance, and allowing people to discover opportunities they may never have considered."