The PSC has once again resorted to its historic slogan “if you don’t go” and has updated it for these general elections with the aim of encouraging participation. In Terrassa (Barcelona) it has put up a large billboard on which appear photographs of the leaders of the PP and Vox, Alberto Núñez Feijóo and Santiago Abascal, along with the presidents Donald Trump (United States), Vladímir Putin (Russia), Benjamin Netanyahu (Israel) and Javier Milei (Argentina), accompanied by the central message “If you don’t go, they run things.”
The president of the Generalitat, Salvador Illa, has shared on X an image of the billboard, where the PSC asks for the vote to prevent Feijóo and Abascal from being the ones who “run” Spain from 29N onward.
Black-and-white faces
On the billboard, in black and white, lined up from left to right, are the faces of Milei, Feijóo, Abascal, Trump, Putin and Netanyahu. At the top appears, in Catalan, the phrase “If you don’t go, they run things”.
In the lower strip, on a Socialist red background, another electoral appeal appears: “On 29N vote for democracy. Vote PSC.”
According to sources from the party cited by Europa Press, this advertising display, which the president of the Generalitat and first secretary of the PSC, Salvador Illa, has shared on ‘X’, will be placed in different locations around Catalunya during the campaign.
Warning about the “far-right international”
In their election messages, the socialists warn that a possible PP and Vox executive would mean that foreign policy decisions would stop responding to Spain’s own criteria and would align themselves with the positions of the “far-right international”.
The slogan “Yes, if you don’t go, they come back” was used for the first time by the PSOE in the general elections of 2008, in a campaign with a montage of Mariano Rajoy, Eduardo Zaplana and Ángel Acebes dressed in black suit and tie, imitating the aesthetic of Quentin Tarantino’s film ‘Reservoir Dogs’.