The clipping platform establishes a direct collaboration with TikTok’s parent company to manage marketing campaigns in its global ecosystem of applications
The clipping platform ClipBoom has formalized a direct annual agreement with ByteDance, the technology corporation parent company of applications such as TikTok, CapCut and Dreamina. The contract was signed last October 28, 2026 in London by the founders of ClipBoom, Ángel Andreu and Antonio de la Cuesta, thus consolidating a previous stage of collaboration between both companies.
This new strategic link allows the platform to access and work directly with the ecosystem of ByteDance companies, a group that closed fiscal year 2025 with revenue close to 200 billion dollars. The previous relationship between both entities was based on the execution of a dozen campaigns in both English and Spanish. One of the notable milestones of this cooperation was the launch in Western markets of Seedance, the video generation model based on artificial intelligence available in Dreamina, whose joint campaigns exceeded 81 million total views. Of that figure, the initiative called Creative Clips reached more than 42 million organic views on its own.
ClipBoom’s business model, launched in March 2026, is based on campaign management through a network of creators called clippers. Currently, the platform has more than 17,000 clippers distributed across 100 countries. According to the company’s own data after seven months of operation, more than 180,000 clips have been published, generating a total of more than 1.6 billion views. The system allows creators to earn income from the performance of their videos, with more than 300,000 euros having been distributed among the community since the start of its activity.
Ángel Andreu, CEO of ClipBoom, has stated: "If for us it has already been an achievement to become the largest Spanish-language clipping platform in just a few months, formalizing an agreement with the Asian giant ByteDance represents a huge leap that gives us a clear competitive advantage: we go on to work directly with one of the largest tech companies in the world and the door opens for us to collaborate with all the companies in its group".
For his part, Antonio de la Cuesta, COO of the platform, pointed out: "Seven months ago we launched ClipBoom and today more than 17,000 clippers from 100 countries publish content for companies like ByteDance. With Dreamina we have demonstrated that a community of real creators can launch a technology product in Western markets with organic content alone".
The platform uses an operating model in which advertisers pay a fee per verified view, offering reach with a reduction in costs compared to conventional paid advertising. In addition to its work with major tech accounts, ClipBoom has begun collaborations with record labels for the international promotion of artists in the markets of Spain and Latin America.