The president of the Government, Pedro Sánchez, has landed the political offensive on Twitter this Wednesday. Without big speeches or statements, the head of the Executive has taken advantage of two posts to respond to Alberto Núñez Feijóo and Javier Milei. A pizza from 16 years ago and an Argentine song have served him to intervene in two of the political controversies of the day, using irony as an alternative to direct confrontation.
The messages arrive in the midst of the pre-campaign for the general elections on November 29, when every statement from the main leaders takes on an electoral dimension.
Sánchez has opted for a different register than usual: recognizable references, brief comments, and allusions that make sense when related to the news of the day.
Feijóo's pizza and a tweet from 2010
The first recipient has been Feijóo. During an electoral event about housing held in Seville, the leader of the PP denounced the insecurity that, in his opinion, property owners suffer due to squatting.
"If a squatter enters your house, with a paper saying they ordered a pizza, no one can evict them for several years," assured the popular candidate. Feijóo used that example to defend his proposal to evict occupants within 48 hours if he reaches Moncloa, one of the measures he intends to approve during his first 100 days in Government.
Sánchez has not directly responded to the PP's proposal. He preferred to recover a message he posted on December 24, 2010, when he was still a practically unknown socialist deputy to the general public.
"With my colleagues at the luna rosa restaurant, eating a great pizza," he wrote then in a memorable tweet that occasionally shines among the most searched posts on the social network.
Hoy que se habla tanto de pizzas quiero recordar este tuit memorable… https://t.co/KeRHbxynTn
— Pedro Sánchez (@sanchezcastejon) October 21, 2026
This Wednesday, the president has revived that tweet and accompanied it with a phrase: "Today, as there is so much talk about pizzas, I want to remember this memorable tweet…".
The coincidence with Feijóo's statements turns the message into an ironic response to the popular candidate. Sánchez avoids entering the legal discussion about occupation and uses one of his most well-known tweets to ridicule the example chosen by his opponent.
Lali Espósito, the musical response to Milei
Hours earlier, Sánchez had resorted to a similar formula to respond to the Argentine president, Javier Milei, who was visiting Madrid.
"Taking advantage of the fact that I'm in the car, on my way to Burgos, to listen to this Argentine hit. I love it!", he published on X.
The chosen song is "Fanático," by Lali Espósito, an artist who has been involved in a public confrontation with Milei. The Argentine president even referred to her as "Lali Depósito" amid his criticisms of public funding for musical shows.
The singer responded in 2024 with "Fanático," a song whose music video includes references interpreted as a parody of the Argentine president and his attacks.
Aprovechando que voy en el coche, camino de Burgos, para escuchar este temazo argentino.
— Pedro Sánchez (@sanchezcastejon) October 21, 2026
¡Me encanta!https://t.co/9cSwKtlIyz pic.twitter.com/1hLDty7FUF
The publication of Sánchez coincides with a visit in which Milei has again attacked the Spanish Government. During an informative breakfast in Madrid, the president called "unpresentable dictator" the president of the Executive, statements that have provoked a response from the Ministry of Foreign Affairs.
Sánchez has precisely chosen one of the artists who have most publicly confronted Milei to launch his message, without mentioning the Argentine president or reproducing his statements.
The political battle is also fought with irony
The two publications share a characteristic: Sánchez does not identify his recipients, but uses references directly linked to the interventions of Feijóo and Milei.
The choice of format is also significant. Against institutional interventions or campaign videos, the president resorts to brief messages, with a personal tone and cultural references that allow participation in the political conversation without developing an argument.
The digital offensive is not limited to these two publications. This Wednesday, Sánchez has also publicly claimed his leftist condition against the derogatory use of the word "leftist" by Milei, while the PSOE has displayed a banner in Ferraz with a message directed at the Argentine president.
The difference is that, with the pizza and the song, Sánchez seeks for the reference itself to do the political work. He does not need to mention Feijóo to recall his statements about squatting, nor cite Milei to recover the confrontation of the Argentine with Lali Espósito.
In a pre-campaign in which the parties compete to impose their messages, the president of the Government rehearses a response that is less solemn and closer to the language of social networks. The unknown is whether these interventions will remain as two jokes from a particularly hectic day or will become a usual formula of his electoral communication.