Europeans often repeat that they are "referents and world leaders in high-quality scientific research". When it comes down to it, however, the continent is currently unable to translate that source of pride into an equivalent level of commercial success within the market of the member states.
In the offices of the European Executive, they are not oblivious to this reality. With the aim of closing the structural gaps identified throughout the innovation lifecycle, especially those affecting high technological risk projects and the ability of European companies to attract capital, Brussels has approved its new Innovation Regulation.
"Trust in our innovators and build the future of Europe with them," summarized the Commissioner for Startups, Ekaterina Zaharieva, after the approval of the regulation by the College of Commissioners.
According to the Commissioner, the new legislation will also facilitate cross-border public procurement of innovative solutions, a matter considered strategic by the Commission to generate sufficient demand at the European level. "Key technologies are too expensive for each member state to develop on its own," Zaharieva explained.
Public procurement leaves behind the exclusive criterion of price
In parallel to the approval of this new framework, the Community Executive has given the green light to its reform of public procurement, which reduces the weight of price as a determining criterion in bidding processes to introduce elements related to quality and the impact of innovation.
In the specific area of research and development, Brussels introduces differentiated rules. Public procurement of R&D services must be carried out entirely by digital means, using tools such as the European Business Wallet and interoperable systems.
Before launching a tender of this nature, the authorities must carry out publicly announced market consultations, with the aim of adapting the specifications to the real capabilities of the available technologies and avoiding that administrative requirements end up excluding innovative solutions.
The award must also incorporate a mandatory minimum weighting of 50% for quality criteria and at least a 15% for criteria specifically linked to the impact of innovation. The objective is to shift the center of gravity of public procurement from immediate cost to technological capability, the quality of the solution, and its potential for transformation.
Three phases to reduce technological dependence
As a general rule, contracting companies will retain ownership of the intellectual property rights generated during R&D projects, with the purpose of subsequently facilitating their commercialization and scaling.
In exchange, public authorities will obtain access and free usage licenses for their own needs, so that public investment can translate into solutions available for administrations without preventing companies from commercially exploiting the developed technologies.
Contracts will be structured in three successive phases: fundamental research, industrial research, and experimental development. The design responds to a logic of progressive risk reduction: companies will advance to the next stages based on the results obtained in the previous ones.
The approved text states that this structure will allow to progressively reduce the number of contractors after each phase, concentrating resources on those solutions that have demonstrated greater technological viability.
In practice, the model encourages initial awarding in parallel to several providers, a formula aimed at avoiding technological dependence on a single supplier and keeping different alternatives open during the early stages of development.
The 'made in Europe' also reaches innovation
The principle of "made in Europe" that Brussels is deploying in its commercial and technological strategy against international competition, especially with China, will also extend to the field of innovation.
Access to tenders will be generally limited to companies from member states or countries with international agreements that guarantee reciprocal opening of their markets.
Furthermore, it will be required that at least 50% of R&D activities are developed within the European Union. The condition seeks to ensure that European public procurement directly contributes to the development of technological capacities within the community market and to the consolidation of European value chains.
The measure thus integrates into a broader strategy of the Commission to use the purchasing power of public administrations as an instrument of industrial policy, technological autonomy, and development of the European innovation ecosystem.
Brussels wants to turn intellectual property into a source of funding
The second major axis of the new framework addresses one of the main structural problems of the European deep technology ecosystem: access to funding.
More than 90% of the value of deep technology companies resides in intangible assets, but financial entities in the EU continue to focus a good part of their evaluation models on tangible assets and traditional accounting structures.
This divergence creates an intellectual property-based funding gap estimated at 18 billion euros annually.
Tech startups may have patents, algorithms, proprietary technologies, or research results with high commercial potential and, however, find difficulties in using them as collateral with a financial entity.
To correct this situation, the new framework provides for expanding the mandate of the European Union Intellectual Property Office (EUIPO) with the creation of a Center of Competence in Intellectual Property-Based Financing and Commercialization.
The objective will be to develop a standardized and credible methodology to value and disclose intangible assets, so that banks and venture capital funds can incorporate them more easily into their evaluation processes.
"A startup may have a great patent and a brilliant team, but it will have difficulties accessing funding because it lacks traditional assets like offices or factories," Zaharieva explained.
The commissioner defended that the Commission will develop a voluntary EU framework for the valuation of intellectual property, designed to be "simple, cost-effective, and reliable".
A new European market for intangible assets
The standardization of these valuation systems aims to generate a common signal for the financial market. If IP assets can be evaluated using comparable criteria, banks will be able to use them as collateral in financing operations, while venture capital investors will have an additional reference to determine the value of a company.
According to estimates handled by Brussels, this framework could facilitate up to 10.2 billion euros additional per year in financing backed by intellectual property.
The EUIPO Competence Center will also develop tools to facilitate the commercialization of these assets. Its offer will include valuation and information disclosure templates, basic access to a European digital platform for intellectual property matchmaking for licenses and transfers, as well as a European-scale assistance service.
Free access for startups and scaleups
To prevent the new system from benefiting only companies with greater resources, startups, innovative scaleups, microenterprises, and researchers will have free access to the main services of the Competence Center.
Among them will be the voluntary IP valuation framework, disclosure templates, basic access to the European intellectual property asset matchmaking platform, and a European helpdesk with technical advice on IP-backed financing and commercialization strategies.
The new framework also introduces guarantees so that the lack of a broad financial history does not automatically become a barrier to public procurement.
Thus, under the new public procurement rules in R&D, innovative startups and scaleups that lack a consolidated financial history or historical billing statements cannot be disqualified solely for this circumstance when they are technically viable and have valuable intellectual property assets or backing from venture capital.
The European Commission thus seeks to close one of the main bottlenecks of the European ecosystem: the continent generates research, but still has difficulties in converting it into companies, products, and technologies capable of competing on a global scale. With the reform of public procurement and the mobilization of intellectual property as a financial asset, Brussels aims to intervene precisely in that intermediate stage between research and commercialization.